Role: Account Director
Since joining Lynx in 2006, Eli has successfully applied lessons learned from an array of employment experiences to his research career. From serving his country in the US Army, to concocting tasty libations for thirsty patrons, to managing a variety of entertainment venues, Eli’s efforts have always exhibited a combination of attributes that have served him well: A positive, “can-do” attitude, along with an innate desire to add his own improvements along the way. Eli likes to leave his campsite better than he found it, and he strives to apply this philosophy to everything he touches at Lynx.
As a Research Analyst, Eli’s primary role is to craft raw data into concise, creative, and actionable reporting, while also contributing his insights throughout the research process. When initially hired at Lynx as a Project Manager, Eli was responsible for managing all phases of the operational efforts required to successfully execute a wide array of research methodologies. Whether it was qualitative or quantitative, domestic or international, online, over the phone, or in person, Eli directed all of his projects to successful conclusions through effective vendor management and consistent attention to detail. This experience managing the ground level logistics of the marketing research function have provided Eli with valuable perspectives that now serve him well during the research design process.
In his spare time, you will find Eli enjoying what he considers to be the best feature of his native Idaho: The great outdoors. Whitewater rafting with family and friends, enjoying the local ski slopes with his sons, or chasing steelhead with a spey rod in one of Idaho’s pristine rivers are among Eli’s favorite outdoor activities. However, since he can’t get on the river every day, you may also spot Eli on the sideline of Boise’s famous blue turf, cheering on his Alma Mater, the Broncos of Boise State.